Is Sidewalk Labs doing enough to protect privacy? No

Bianca Wylie & David Murakami Wood

Article | August 28 2018

Before we answer the question of whether Sidewalk Labs is doing enough to protect privacy, we have to ask what Sidewalk Labs is up to in Toronto in the first place.

Sidewalk Labs is, of course, not just any urban consultancy. It’s an Alphabet company — Alphabet being the new umbrella for everything Google. It’s critical to remember that Alphabet subsidiaries can always be folded into Google if, and when, the time is right. Consider Nest, a smart-home company (thermostats, security cameras, smoke detectors) and former Alphabet subsidiary — it became part of Google earlier this year to better compete with Amazon and Apple.